It’s a New Day: Vera Bradley Announces Brand Transformation as …
Jul 11, 2024 · Vera Bradley Unveils Elevated Products, New Retail Experience, and Partnership with Actress, Musician & Entrepreneur Zooey Deschanel. FORT WAYNE, Ind., July 11, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) and its iconic American bag, luggage, and lifestyle brand, Vera Bradley, today unveiled a full transformation aimed at reinvigorating the business and ...
Vera Bradley launched an entire new brand look: Here's what to …
Jul 12, 2024 · Beloved functional accessory brand Vera Bradley has unveiled a full transformation of its brand logo, product line, in-store experience and digital presence. In a press release, the brand reassured its loyal customers that the biggest product change is the fabrications with a handful of new silhouettes.
Watch Turning Around Vera Bradley - Bloomberg
Jun 24, 2024 · 2024 has not been kind to bag-maker Vera Bradley. Now the company is getting ready for a refresh in the second half of the year.
It’s a New Day: Vera Bradley Announces Brand Transformation as …
FORT WAYNE, Ind., July 11, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) and its iconic American bag, luggage, and lifestyle brand, Vera Bradley, today unveiled...
Reimagining a Legacy: Inside Vera Bradley's new brand …
Oct 27, 2022 · Keeping up with the shifting needs of today's consumer, Vera Bradley has unveiled a complete brand transformation today, which includes a new logo, in-store overhaul, and renewed digital experience next to a new, elevated range of products that celebrate Vera Bradley's heritage as well as her customer's unique sense of style.
Vera Bradley Announces Additional Corporate Reorganization …
FORT WAYNE, Ind., April 25, 2023 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced the Company is making additional corporate organizational changes and...
How Vera Bradley Is Transforming and Aiming for Profitability
Jul 11, 2024 · That’s when Vera Bradley unveils its “New Day” program of sweeping change ranging from introducing “elevated,” more modern handbag styles and fabrics and refreshed web and store experiences, to...
Vera Bradley rebrand follows Abercrombie playbook | Fortune
Jul 11, 2024 · Readers of a certain age will remember Vera Bradley, the brand of quilted, patterned bags that was everywhere in the 2000s, especially popular with tween and teen girls and college-age women.
NEWS | Investor Relations | Vera Bradley Designs Inc
Aug 27, 2024 · FORT WAYNE, Ind., Aug. 06, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced that it plans to report results for the second quarter of the fiscal year ending August 3, 2025 at 8:00 a.m. Eastern Time on Wednesday, September 11, 2024.
Vera Bradley’s 40 years of patterned totes began with a knock ... - CNN
Sep 24, 2022 · Over the next several decades Vera Bradley expanded to bedding, tech and home accessories. On Thursday the brand launched its first-ever footwear collection.