Jaguar has announced an overhaul of its brand image as it marks the start of a new era as an EV-only carmaker, which was ...

JAGUAR is getting a mauling for killing off its growling big cat logo as part of a woke rebrand. The badge, used for decades ...

Jaguar has unveiled a new logo which has combined upper and lower case letters into one word as it promises its future will ...

Moto GP ended its 2024 season last weekend, with a new World Champion, Jorge Martín, taking the baton from Francesco Bagnaia.

British car manufacturer has revealed a bold new look as it takes new cars off sale for more than a year to prepare for its ...

The General Court said the "shape of the mark corresponds to that of a simple geometric figure (a variation of an oval), with ...

Through Jaguar's "Exuberant Modernism" rebranding strategy, the brand signals to buyers that the time has come for its ...

In an effort to reinvent itself as an EV maker, Jaguar underwent a glossy yet rather confusing rebrand that features models ...

Following the conclusion of the 2024 MotoGP season in Barcelona, where Jorge Martin claimed his maiden title, the ...

Hot on the heels of the nail-biting season-closing race at the Circuit de Barcelona-Catalunya, MotoGP has revealed its new identity ahead of Liberty Media's takeover.

MotoGP said the ‘M’ in the new logo takes inspiration from two bikes circulating close to each other on a track at a lean ...

We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to ...