JAGUAR is getting a mauling for killing off its growling big cat logo as part of a woke rebrand. The badge, used for decades ...

Jaguar has unveiled a new logo which has combined upper and lower case letters into one word as it promises its future will ...

Moto GP ended its 2024 season last weekend, with a new World Champion, Jorge Martín, taking the baton from Francesco Bagnaia.

British car manufacturer has revealed a bold new look as it takes new cars off sale for more than a year to prepare for its ...

Those efforts crashed so hard that today Jaguar builds just one vehicle, the sport crossover F-Pace. And that vehicle, ...

In an effort to reinvent itself as an EV maker, Jaguar underwent a glossy yet rather confusing rebrand that features models ...

Hot on the heels of the nail-biting season-closing race at the Circuit de Barcelona-Catalunya, MotoGP has revealed its new identity ahead of Liberty Media's takeover.

We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to ...

MotoGP said the ‘M’ in the new logo takes inspiration from two bikes circulating close to each other on a track at a lean ...

Jaguar has revealed its new brand logo and a new identity which will change the perception and image of the luxury brand.

Jaguar has revealed its new logo, called a device mark, which features the word Jaguar spelled out in a mix of lower and ...

Bosses say they expect to retain just 15% of the company's existing customers when it relaunches as an EV-only brand with a ...