Marketing and pop culture have evolved a great deal in the last couple of decades. It has been greatly influenced by the ...

In a realm where memes appear and vanish more swiftly than you can utter "Skibidi," the "Lone Alpha Wolves" meme has surfaced ...

it seems that Gen Z is facing a fresh dilemma: the perplexing realm of Gen Alpha's memes. As the youngest generation born from around 2012 onward starts to take over the online scene, Gen Z are ...

Trump won with Gen Z men at the polls. Here's what it says about our culture, masculinity and how young men feel about the country.

Marketing to Gen Z requires a fresh approach that resonates with their values and preferences, favoring connections over polished images.

Young consumers have been joking on social media about lawsuit payouts, but this generation cares a lot about their personal ...

Gen Z voters are creating a social media trend by writing in internet personalities and pop culture figures like singer Taylor Swift on their ballots. This practice has sparked criticism for being ...

Now, their mindset has shifted and broadened in a radical way thanks to Gen Z’s concerns regarding the protection and stewardship of the environment. According to a recent survey conducted by ...

they’re also fueling a new trend in true Gen Z fashion. The TikTok savvy generation has been writing in meme candidates on their ballots and boasting about it online. As young voters turn out to ...

Gen Z has spent most of their lives so far dogged by persistent stereotypes. We all know they’re lazy, entitled and unengaged at work, right? Wrong, actually. According to new data from Udemy ...

Aussie CEO Jane Lu has a gaggle of Gen Z employees, and they are nothing like the Millennials she was used to managing. The 38-year-old founder of the successful fashion brand ShowPo said Gen Z ...