Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

SHANGHAI (Reuters) - Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting ...

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning into its American heritage and preppy core products.

The AUDI E concept previews future production models without the four-ring logo. The concept rides on ... the launch of the new “AUDI” brand in China, a move they hope will strike a chord ...

This capability is increasingly vital for the US Navy's chief competitor, China. With the largest navy ... Dynamics's National Steel and Shipbuilding Company. The Navy hopes to have 20 of the ...

BEIJING — Indonesian President Prabowo Subianto pledged to maintain close ties with China during a meeting with Chinese leader Xi Jinping in Beijing on Saturday, his first overseas stop since he ...

Donald Trump vowed strict trade measures against China on the campaign trail for the White House, and the relationship between Washington and Beijing will be one of the key themes of his tenure.

Ties have been at their lowest point in decades amid disputes over trade, technology, Taiwan and Chinese aggression in the South China Sea. But since last year, the Biden administration has taken ...

AUDI, with those all-caps letters working as the badge, too China is Audi’s largest single ... the carmaker will be ditching its traditional four-ring logo. (It makes the decision to adopt ...