We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to Rolls-Royce debuting new identities. And now, Jaguar has presented what might be the boldest reimagining yet, complete with a brand new logo, wordmark and typeface.

The British automaker is repositioning itself as an ultra-luxury EV brand, and the new direction is accompanied by a fresh set of badges for future Jaguars.

MotoGP has unveiled an all-new logo that is at the centre of its brand refresh for 2025 and beyond. The famous chequered flag logo that was first introduced in 2002 and tweaked further in 2007 has been dropped in favour of a more minimalist design by series promoter Dorna.

Jaguar has revealed its new brand logo and a new identity which will change the perception and image of the luxury brand.

Jaguar has introduced a revamped brand identity as it gears up to become an all-electric carmaker by 2026. The updated branding includes newly designed logos that will feature on the company’s highly anticipated electric GT concept,

ISB unveils new logo reflecting innovative approach and commitment to nurturing impactful leaders for global transformation.

The new bespoke logo, written as JaGUar, has "seamlessly blended upper and lower case characters in visual harmony", the company said [PA Media] Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand.

Luxury automaker Jaguar is undergoing a bit of a transformation. The old logo featured all capital letters. The new one features gold letters that are spaced out and in lowercase, with the exception of the “G” and the “U.

In an effort to reinvent itself as an EV maker, Jaguar underwent a glossy yet rather confusing rebrand that features models in colourful clothing but no cars

Jaguar transformation plan starts with reveal of new logo and branding All current Jaguars to be replaced by three ultra-luxury EVs Concept previewing first EV set for 2024 Miami Art Week Jaguar is just weeks out from the reveal of a concept that will usher a new era for the brand,