increasing customer interest in purchasing Betty Crocker products. The Snackin' Cake mix, on the other hand, didn't call for eggs and was advertised as "so rich and moist, you don't need frosting." ...
What's up with boxed cake mixes? Well, recently we published a story about their shrinking size and its effect on Grandma ...
I asked three of them to tell me their favorite boxed mix on the market, and they all said the same thing: Betty Crocker’s Super Moist Yellow Cake Mix. Jessie Sheehan, recipe developer ...